Client Relationship Manager – PR

Description of the role: A PR Account Manager is typically responsible for managing a portfolio clients and promoting them to their target audiences. An influencer of public opinion, you grow brands and help drive sales through a range of PR tools such as news items, press releases, case studies, product placement and social media activity. You will be the key to shaping your client’s reputation and profile and will manage their press coverage and often advertising to

Key responsibilities

• Managing a portfolio of clients’ PR accounts

• Providing strategic counsel to clients to aid their PR and wider marketing campaigns

• Providing commentators and product or company information to the media (newspapers, magazines, radio, television and online news sites)

• Building relationships with existing and new clients

• Building relationships with key media contacts

• Liaising with clients regarding press campaigns, creative projects and PR solutions

• Dealing with the media, speaking to journalists and other members of the press

• Providing innovative and creative ideas to clients

• Briefing clients and updating them on press campaigns

• Analysing PR coverage and providing written reports

• Communicating effectively with a range of stakeholders

Qualification

• 3-4 years of work experience in the PR industry preferably with an Agency

• Graduate in Mass Media & Communications

• Masters in PR/ Advertising/ Marketing (Optional)

Location - Andheri W Lokhandwala