blog
Taking Tollywood By Storm
Nov 10, 2017
‘Okkadu Migiladu’ is the story of displaced Sri Lankan Tamilians who find themselves stuck with the tag of refugees. The mistreatment they face both in India and Sri Lanka, with both countries refusing to accept them as their own, forms the crux of the story. We were very ...
Celebrating 2 Years Of Modern Femininity
Nov 10, 2017
21st October’17 marked the second anniversary of your favorite brand – All About You from Deepika Padukone! And we decided to celebrate it with our AAY family. All About You from Deepika Padukone started off for every girl who believes in her individual sense of style. It’s sim...
When Trailers Plagued Social Media
Oct 10, 2017
Fox Star India is one of those production companies that make it big at all times. This month, apart from releasing Kingsman: The Golden Circle, it released trailers and posters for 4 more movies! Look at what we pulled off! #Maze Runner: Death Cure Dystopian movies have a very specia...
When Evil Leaves A Trail
Sep 10, 2017
The mysteriously suspenseful Aksar’s sequel is set to release this October. A multifaceted romance with a thrilling twist, this movie also explores the horror genre. For this movie, we released the trailer which went on to trend on YouTube for 4 days straight. It also trended at No ...
Shedding Light On Child Sexual Abuse
Sep 10, 2017
Having been associated with various social awareness programs in the past, Rahul Bose is known to be a passionate philanthropist. This year, he started a non-profit organization ‘HEAL’ under the umbrella of ‘The Foundation’. HEAL stands for Help Eradicate Abuse through Learni...
Editorial Opinions That Give Profits
Sep 10, 2017
BTVI is one of the elite business news channels in India. Recently, the channel went through brand revamping, wherein it changed its logo. In order to launch the new brand identity, introduce the channel’s editorial strength and promote the channel positioning of ‘Profit From Our ...
Making Celebrity Dedications
Sep 10, 2017
Sundar. Susheel. Risky. This movie will give you a taste of all three. The entire world has been waiting for this action romantic comedy since the trailer launch. ‘A Gentleman: Sundar, Susheel, Risky’ starring Sidharth Malhotra and Jacqueline Fernandez hit the screens on the 25th ...
The Party That Never Ended
Sep 10, 2017
We conducted an ‘All About You Surprise Party’ Contest and an ‘All About You After Party Contest’ for a duration of 2 days. What did we do? – Surprise Party Campaign We conducted this campaign to engage the audience in a fun & interactive way We aimed to generate con...
Creating Qaidi Number Identities
Sep 10, 2017
Since the trailer launch, everyone has been waiting for the prison drama ‘Lucknow Central’ starring Farhan Akhtar, Diana Penty, Gippy Grewal, Deepak Dobriyal, Ronit Roy, Inaamulhaq and Rajesh Sharma. The film presents the story of a young man named Kishen Mohan who is imprisoned w...
When The Twins Got Their Own Emoji
Sep 10, 2017
The world got a glimpse of one of the most awaited films ‘Judwaa 2’ and it was an instant hit! Judwaa 2’s trailer broke the internet with their brotherhood with double the fun and double the entertainment! What we did? Launched the trailer with 100 pairs of judwaas as attendees ...
Illuminating Digital Walls
Jul 27, 2017
With Salman Khan being one of the driving forces of Bollywood, Tubelight was undoubtedly one of the biggest projects on our plate this month. Take a look at how we shed light digitally with Tubelight! Naach Meri Jaan Launch We started our build up to the Naach Meri Jaan song 5 days be...
Tough Love For Tough Tomorrows
Jun 16, 2017
Hyundai decided to make Mother’s Day special by not just focusing on her love, but also on her toughness through the #ToughLove campaign. They launched a video highlighting how mothers show their care while being tough with their kids. We made sure that the video went viral on socia...